Remember Vh1’s Pop Up Video?
I recently used the show’s genius concept to design and develop a new eLearning assessment for an audience that required a higher than usual level of engagement and interaction.
I got the idea from a design featured on Articulate’s eLearning Hero Community where a designer used this concept for an Airport Security themed demo.
I decided that I could develop, design and program my own using the concept but format it to tailor the specific business line of my unique client/audience.
The results were fantastic and you can view a demo by clicking on the below or by visiting my eLearning Gallery.
Freelancing could be defined as working to work.
It takes time, effort and perseverance to get work in this fashion at a steady rate. You have to market yourself, your experience and content on various platforms and you have to keep it fresh. Stale storefronts on your portfolio are obvious. Lately, I have been working extra hard if you will, to get some freelance work and I found a great medium for not only placing a profile and portfolio, but also one that helps you manage transactions.
Click the logo to go to the site
It’s called UpWork. UpWork asks you to work initially by submitting a lengthy profile and instead of just submitting your portfolio URL, you must upload individual project files. It may seem daunting, but it’s what you gotta do.
Once you build a profile, you must get it approved. Once approved, you can filter their millions of bids for work. You narrow it down by your speciality and have a certain number of responses you can give to jobs a month. If you have the free version like me, you get about 60 responses or “connects” as they call them, a month and use anywhere from 1-5 when you submit to bid. It’s like currency, so you have to be intentional about the work you choose. They don’t rollover month-to-month unless you have an upgraded plan, but you do start fresh each month with 60.
When you find a job you want to do, you submit and place in your price. On your profile, you give your professional level and place your hourly rate accordingly. Those who place bids or have jobs to offer can verify payment before they post to the job board. That brought me a level of comfort when submitting my profile to a proposal, it was like a guarantee of sorts.
So I submitted a proposal to a bid last night for voice over work. I was notified today they’ll hire me and I accepted the offer! Once you get into an UpWork contract, you must fill out a W-9 and verify a way to receive payment. This establishes your accounts safely and ensures you will get paid when you are done with the work.
“The exhilarating ripple of her voice was a wild tonic in the rain.”
F. Scott Fitzgerald, The Great Gatsby
UpWork in a nutshell:
A little work upfront pays off in the end. I must tell you that they do take a percentage of your earnings off the top. So let’s say you agree to do a contract for 120 dollars payment, you will get 96 bucks after UpWork takes their fee. This might be a mega-drawback for some, but for me, I am grateful for the platform to get things rolling! If you keep the dashboard open while you complete your work, you can take advantage of the in-app timer for making sure you track your hours. You might be disciplined in doing this, but I am not so it makes me happy!
I have some work to do and money to earn so signing off for now. Take it easy friends.
As a designer, demonstrating or pitching your instructional methodology to a potential client or to your leadership usually requires the production of a storyboard.
Each time this kind of mock up is suggested or requested of me, I let out a little sigh and close my eyes.
Depending on how you work, storyboarding can be your greatest ally or your greatest roadblock.
As a teacher, lesson planning was essential, especially when state and federal standards were required and it was expected and necessary that accommodations be considered and incorporated. In fact, during my classroom days, my principal required me to develop weekly lesson plans that had to be printed and readily available on my desk so that if she came to observe, she’d know where I was and what my students should be doing, at any time on any given day. It wasn’t easy but there was no other way to be in compliance on federal, state or school levels.
The predicament that I face today with storyboarding isn’t about the amount of work required, it is simply the structure itself preventing my creativity!
For instance, I was recently asked to produce a storyboard for a potential contract and the subject matter was Native American culture. The audience was children in third through fifth grade. I thought, “I got this! I am a history nerd and especially fond of the indigenous tribes of North America. I taught fifth grade in a former life! No problem!”
Then the next six hours happened.
Client provided the template, the instructions and the turnaround requirements.
Considering the subject matter and audience, I had to define the learning objectives, construct the content that aligned, make sure it was scaffolded, chunked, interactive and inviting…as well as create the measurement for mastery.
I do this each and every time I develop content, this is nothing new. However, I have my own “way” and being required to place it into a certain format blocked me a bit.
First, I created the assessment. What do I want the audience to have learned during this session/module/unit?
Seems counterintuitive but trust me, it is the ONLY way. I did this from the perspective of a former elementary school teacher: what would be the point of a child learning this particular segment of history?
Doing this helps you formulate your objectives at the same time. They must align with the assessment or there is no meaning to the learning.
Second, I had to do the research to actually teach my audience something. This is the part of curriculum development that takes the most time, the discovery phase.
Third, I developed the content to set them up for success.
This involved collecting artifacts, creating visuals and developing a color scheme for the theme.
I used Articulate Storyline as my sandbox so that I could treat this storyboard activity the way I would approach design when the parameters are up to me.
I captured each screen from Articulate using SnagIt and then placed it into the template.
Storyboarding also requires you to create narration and functional instructions, meaning each segment has the correlating narrative and triggering/variable functions spelled out within the frame.
I developed fifteen or so frames to describe my methodology. This by no means would be the final blueprint as I was only to provide evidence I could create the above, not deliver a final product. Oftentimes, this along with a portfolio is sufficient to get you some work.
I realized over the course of developing this storyline that storyboarding has some redeeming value that I should consider when working on everyday projects. I don’t have to stay within the lines per se, but using a specific format does force you to work from the end or the assessment of your module. True to my quote posted on the Heroes forum a few weeks ago, creation can begin with the ending.
With that, I might not be so quick to close my eyes and sigh but will begin inviting this challenge so that I can innovate new ways of blueprinting going forward.
So, storyboarding was a perceived foe, which ended up being my challenging friend.
Signing off for now…
Have a safe and happy Independence Day, hopefully designing some meaningful memories!
Assessment, testing, what-have-you, is an area of learning and development that content developers tend to shy away from and ultimately avoid.
Whether it’s their own test anxieties coming to the surface or the sheer magnitude of creating something that is the measure of mastery, test creation is not for the faint of heart.
However, it’s my favorite part of development because it brings me back to the course objectives and oftentimes, to the beginning of my teaching career where I created test specs for the good ol’ state of Florida.
Don’t get me wrong, I am not a big fan of taking tests myself especially if I feel the questioning is ambiguous.
I am currently developing an assessment for two different groups of business departments that intersect at different places in an overall complex process.
I am at the spec collection phase and gathering artifacts to dress it up. I will shared some beautiful images I am thinking of using from the free site for designers www.upsplash.com
I will keep you updated as I develop and shall share some tips along the way!
My contribution to today’s challenge!
Industry changes. It’s a part of progress and with that, people must adapt when their role or responsibility evolves. Leadership must manage change and with that, might ask your Learning and Development department for assistance.
In my case, my team and I are currently managing an exciting change, which makes things MUCH easier to tackle and frankly, allows for a more creative approach to introducing the “Next Big Thing”.
We are starting out with graffiti walls strategically placed around our building soliciting honest and immediate feedback to some thought provoking questions and statements as we commercialize.
Take a look at some draft designs for communication that include graphics and media from the video pages (scroll to the bottom, latest work is there).
Completed the superhero themed compliance module today and in honor of such an occasion, I am posting my demo design in the eLearning Gallery on the site and feature the link below as well.
Just to get into the spirit, SnapChat provided the perfect filter. See the below ‘before and after’ of my hero transformation.
Have a terrific weekend!